Sales Development Representative (SDR)

Job Summary: The Sales Development Representative (SDR) will play a crucial role in driving our company's revenue growth by identifying and qualifying new business opportunities within the data center and cloud solutions market. This position focuses on prospecting, initial outreach, and qualifying leads before handing them to the B2B sales team for closing. The ideal candidate is a self-motivated individual with excellent communication skills who can effectively represent our company's value proposition and build relationships with potential clients in the early stages of the sales cycle.

Responsibilities:

Lead Generation and Qualification:

• Research and identify potential clients in target markets using various prospecting techniques.

• Conduct cold outreach via phone calls, emails, and social media to generate interest in our data center and cloud solutions.

• Qualify leads based on established criteria (budget, authority, need, timeline) and identify decision-makers.

• Schedule meetings and demos between qualified prospects and the sales team.

• Maintain accurate records of all prospecting activities and outcomes in the CRM system.

Sales Support and Follow-up:

• Develop a thorough understanding of our company's products, services, and value proposition.

• Create and deliver compelling sales pitches tailored to prospect needs and pain points.

• Follow up consistently with prospects to nurture relationships throughout the sales cycle.

• Work collaboratively with marketing to leverage campaigns and content for prospect engagement.

• Provide feedback on lead quality and market response to help refine targeting strategies.

Pipeline Management:

• Manage a high volume of outbound activity to consistently meet or exceed monthly quotas.

• Track and report on key performance metrics (calls, emails, meetings set, conversion rates).

• Document prospect interactions and maintain detailed records in the CRM system.

• Analyze personal performance data to continuously improve prospecting techniques.

Market and Competitive Intelligence:

• Gather and share market intelligence from prospect conversations.

• Stay informed about industry trends, competitor offerings, and target customer needs.

• Provide insights to the sales and marketing teams to help refine messaging and targeting.

Qualifications:

• Bachelor's degree in business, marketing, communications, or related field preferred.

• 1-2 years of experience in sales, customer service, or related field (is a plus).

• Excellent verbal and written communication skills with the ability to build rapport quickly.

• Strong organizational skills with the ability to manage multiple prospects simultaneously.

• Resilient and persistent attitude with the ability to handle rejection positively.

• Proficiency in CRM software (e.g., Salesforce, HubSpot) and Microsoft Office Suite.

• Self-motivated with a results-driven mindset and strong work ethic.

• Ability to learn quickly and adapt to changing market conditions and sales approaches.

• Experience with technology or B2B sales is a plus.

• Comfortable with metrics-driven performance evaluation.